That is really funny. Personally I don't like the look of selvedge stuff, especially since the toughest, stiffest part of the fabric goes together with so many seams so close together. However, I appreciate that others do like it. I sent someone a packet of selvedges a while back and have since been accumulating a new bag of them. I've been cutting in a little deeper, 3/4 or 1" wide so whoever gets them will have fun with it. No idea who I'll send them to, but maybe someone will want to trade something for it.
As for fabric printed to look like selvedge - totally ridiculous in my opinion. But a great way to make the customer pay to advertise the company name!