I use All Free (unscented All detergent) and Downy Free (unscented fabric softener) for all of our laundry, including quilts. My husband has a lot of allergies, and I dislike the smell of cheap perfumes, so this works for us.
I never use Febreze. Why add more chemicals to our environment?
http://www.sustainablebabysteps.com/febreze.html