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Originally Posted by dunster
(Post 6714985)
I don't own one of these, and this is just one more reason why I won't buy the product in the future. I'm surprised that they've decided to go in that direction, because the legality of minimum resale price agreements varies from state to state and can always be challenged.
Thank goodness I enjoy the cutting out process. |
Originally Posted by citruscountyquilter
(Post 6715100)
This is not price fixing. One must consider the two roles being played - the role of the manufacturer and the role of the retailer. The manufacturer wants the consumer to buy their product. (Coke wants you to buy Coke not Pepsi) They don't care where they buy it but rather they buy their product. The retailer wants the consumer to shop at their store. (Walmart wants you shop there and not at Target) They don't care what you buy there (Coke or Pepsi) but that you come to their store over some other store. This often puts these two parties - the manufacturer and the retailer - at odds when it comes to pricing because pricing is often used to entice consumers to buy a particular product or shop at a certain store.
Pricing is also used to position a product as prestige, economical etc. Pricing is part of the whole package is setting how the consumer perceives the product. When a retailer sets too low of a price, either by the pricing or coupon discount, sale etc, of a product that the manufacturer wants to present as high end it can also cause problems. In a 1911 US Supreme court ruling (Dr. Miles Medical Company) mandatory minimum resale price agreements between a manufacturer and retailers were per se illegal. This interpretation of the law held until about 6 years ago when this issue was again brought up before the US Supreme Court (Leegin Creative Leather Products Inc. v. Kay’s Kloset). In this case the Court agreed with the argument that economic environment had changed since 1911 and that now manufacturers could set minimum price agreements but the "law of reason" would apply. The "law of reason" meant that manufacturers must consider all the circumstances surrounding the agreement to assure that it does not restrict competition or facilitate other pricing which is considered illegal. So, in a nutshell, it is not price fixing and it is not illegal. Probably more information that you expected. Sorry, got carried away. Used to be a professor in business at a university. At least you got the short lecture! <!--[if gte mso 9]><xml> <w:WordDocument> <w:View>Normal</w:View> <w:Zoom>0</w:Zoom> <w:TrackMoves/> <w:TrackFormatting/> <w:PunctuationKerning/> <w:ValidateAgainstSchemas/> <w:SaveIfXMLInvalid>false</w:SaveIfXMLInvalid> <w:IgnoreMixedContent>false</w:IgnoreMixedContent> <w:AlwaysShowPlaceholderText>false</w:AlwaysShowPlaceholderText> <w:DoNotPromoteQF/> <w:LidThemeOther>EN-US</w:LidThemeOther> <w:LidThemeAsian>X-NONE</w:LidThemeAsian> <w:LidThemeComplexScript>X-NONE</w:LidThemeComplexScript> <w:Compatibility> <w:BreakWrappedTables/> <w:SnapToGridInCell/> <w:WrapTextWithPunct/> <w:UseAsianBreakRules/> <w:DontGrowAutofit/> <w:SplitPgBreakAndParaMark/> <w:DontVertAlignCellWithSp/> <w:DontBreakConstrainedForcedTables/> <w:DontVertAlignInTxbx/> <w:Word11KerningPairs/> <w:CachedColBalance/> </w:Compatibility> <w:BrowserLevel>MicrosoftInternetExplorer4</w:BrowserLevel> <m:mathPr> <m:mathFont m:val="Cambria Math"/> <m:brkBin m:val="before"/> <m:brkBinSub m:val="--"/> <m:smallFrac m:val="off"/> <m:dispDef/> <m:lMargin m:val="0"/> <m:rMargin m:val="0"/> <m:defJc m:val="centerGroup"/> <m:wrapIndent m:val="1440"/> <m:intLim m:val="subSup"/> <m:naryLim m:val="undOvr"/> </m:mathPr></w:WordDocument> </xml><![endif]--> |
Originally Posted by Onebyone
(Post 6715819)
This is really old news. Accuquilt implemented the policy last year. All the merchants and reps knew the deadline was May 15, 2014.
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If I understand this thing correctly.
No seller may sell this for less than X. However, any seller may sell this product for X or X+ whatever the traffic will bear??? |
I think you've got it right, bearisgray.
One thing to keep in mind is that we don't know what the required minimum price is. The minimum may still be as low as or lower than the sale prices you're used to paying. If Joann's, (just for example) is already marking them up 50% over minimum, they can still put them on sale for 30% off retail price because it'll still be above the manufacturer's required minimum. (I have no idea if those numbers are correct or reasonable, just throwing them out there as illustration.) So don't panic yet, this might not affect you Go! owners as much as you fear. :) |
But the emails posted say retail. So unless they change the retail prices it will be higher anyway. I asked on their FB page but they never answered.
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Reducing the price on the cutters does not benefit existing customers. It only helps to entice new customers. Also, I have purchased many of the 29.99 or less dies, on sale, cheaper then the accuquilt new price. I am anxious to see what the monthly promotions are. Hopefully, they will be equivalent to the sales, including shipping, I've found this past year. I love this product, but am disappointed in this new policy.
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I'm with Auntevie on this one.
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I too have received 4 messages from all that I deal with. All I can say is this S--Ks. We who own the Go always look at the Dies. Myself e over 40 of them and never paid full price. Now they are coming out with 10 new ones. I will not be buying anymore dies.
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Originally Posted by accuquilt
(Post 6716354)
Hello Fellow Quilters!
I just wanted to address some of the misinformation and give you the facts about AccuQuilt’s new pricing policy. In our ongoing effort to deliver both quality and value to our customers, we have recently done the following: · Lowered the everyday retail price on our GO! and GO! Baby Fabric Cutters · Lowered the price on 25 GO! Dies, so now there are more than 50 dies $29.99 or less that also include a free pattern · Created new exciting promotions that will be offered each month to give additional value and savings to all of our customers, regardless of where they choose to shop Along with the actions listed above, AccuQuilt and its dealers will also continue to offer value to GO! customers with free patterns, education and outstanding customer service. Thanks again for all your input and support. It is greatly appreciated. Steve Nabity AccuQuilt CEO |
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