One thing about this that surprises me is that I would think magazine subscription (or in this particular case, quilt magazines) and sales must be in a decline due to the vast amount of information on the Internet. Seems to me like that would call for better customer services rather than what lots of us are receiving from them. I decided last year that I was not going to renew any subscriptions mostly because I cannot possibly live long enough to make all the quilts I have patterns for right now. If there is anything I do want I will be looking for it online or on the QB and my guess is I would be able to find it without buying an individual copy or subscribing to a magazine.