I wondered the same because I thought it was just a bunch of friends going from one shop to another, like a poker run. That would be fun come to think of it. A poker run involving LQS and big box stores, like JoAnn's, Hancocks and others that are in the area. Only instead of playing for cards, you collect different pieces of scraps that are handed out and at the last shop, you put them together to make a block! Best voted block wins a gift card. Then all blocks are put into a sampler and donated to the charity voted on. HMMM!