Originally Posted by Favorite Fabrics
Originally Posted by reach for the stars 2
They usually make one run and that's it.When it's gone it's gone.
This is true! Most collections are only printed once. Sometimes the better selling prints in a collection get printed again... but not if it's a holiday line. Unless it's by Benartex. They keep their designs around longer than most companies.
I've been told it's because most stores want to order something NEW, so that their customers always have something new to look at.
That's the best explanation I've heard. It really does make sense, even if we didn't want to hear it!