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Old 09-25-2010, 07:56 AM
  #82  
e4
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Join Date: Sep 2010
Location: USA
Posts: 110
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Originally Posted by fabric_fancy
Quilters Newsletter released a study a few months ago on the average quilter and if you take a look at the average age of 62 and the market share of 14% you'd have to say that its a dying art.

here's a link to the report

http://www.quilts.com/announcements/...0_OneSheet.pdf
The average age may be high compared to some other hobbies, but as people get older they often move to projects that are more focused indoors, where the set-up (machines!) cost more, and are relaxing after they get home from work or retire. And frankly a market share of 14% is pretty high. Many companies would love to have 14% of people buying their products - that's still a lot of people and a lot of money!
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