I use flannel and ½" seam allowance. Sew a couple of samples and see what seam you like best.
Here is a link for rag quilting 101. Says to use a 1 inch seam allowance.
http://www.quilting101.com/styles/rag-quilts.html
Here is a picture of a rag quilt I just finished. It is flannel with 8½" squares with ½" seam allowance.
My rag quilt
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