The Joanne's near me "remodeled", and now the store is 1/3 scrapbooking, 1/3 crafts, and 1/3 fabric. They got rid of the fine art supplies, and most of the discount fabric. The calico wall is only 2/3 as big as it was, and in order to get through the checkout area, you have to negotiate your cart through racks of "dollar-store" items.
There must be a huge markup on scrapbooking supplies, the way they are pushed on us everywhere.