I would not pay that much unless it were my daughter's shop on opening day ... On a more serious note, it's not a natural fiber (no matter how wide the fabric is!), and it's not an "exotic" product. I am all for paying artists fair market price, but gouging is gouging at any price. Let the delirious interior designers from the Hamptons pay that price .. and pass that delirious cost on to their delirious clients who are are only focused on the latest delirious fad to out-do another delirious dilettante.