I emailed Rocking Chair Quilts the following:
It was quite disappointing to many of us on QuiltingBoard.com to have a member "win" a contest on your website, only to find out that her "win" was a 25% discount on quilting. As a professional long-arm quilter myself, it appears that you are just looking for more business. A true "win" here would be for you to quilt a quilt for the "winner" for free, not a bogus "you win but you have to spend to get anything".