I am 72 yo and have no wrinkles whatsoever. I scrub my face every day with a soft wash cloth and Yardley's lavender soap. This exfoliates dead cells. Then I apply a small amount of Olay hydrating lotion.
Have been doing this for a long long time.
I do have to say that wrinkles can be determined by genetics as well. My mother who passed away at age 90 had very few wrinkles even at the end.