I bought the Horizon and love it. I had wanted the 11000 but when the Horizon came out with the longer arm space, I chose it. I decided I would machine quilt more that I would embroidery. The Horizon has a lot of decorative stitches and a small alphabet and I decided that is enough for me. Also a factor was the difference in cost and I decided that the times when I need the specialty embroidery done will cost me less than the difference in price.