Yes, I think a low cost BOM would bring folks in the door, and once there, likely to spend. All I know is that I felt more welcome at the LQSs in Kansas 15 yrs ago than now. I do perceive that snobbery sometimes. Sad, b/c I'm blessed to have a good job, I don't have to get approval from my hubby for any expense, and I like quality. They don't know what they're missing. B/c I prefer local shopping, but I don't get any attitude online!