I bought my first two fat quarters last week to make cell phone pouches. Even a fat quarter was more fabric than I needed and the prints were exactly what I was looking for. Today I couldn't find a fat quarter print I liked as well as a by the yard piece I found. At my local JoAnne's fat quarters are $1.99. I got a half yard of my yardage for $2.50 at reg. price. That was an extra .50 for twice the amount of fabric. Seemed like a better deal to me.