Easy is one of those words that is ... not really definative. I did a quilt once where it was claimed to be quick and easy ... well I put over 600 hours in the top .. quick as apposed to what!?? I have been quilting for many many years I concidered myself competent , so 600 hours =quick and easy ... I guess I still had a lesson to be learned... "don't believe every thing you read".
I suppose they would never sell a pattern if they wrote " will cause migranes, and have you question your sanity" on the front of the pattern.