Make some flyers and post them at your LQS's and sewing machine shops. If some of the ladies belong to various churches, have their pastor/minister/father note it in there newsletter or flyer.
Grammy Dwynn,
I forgot to say, they do already print up scads of flyers and post them wherever they can. We don't have too many quilt shops close by. They post flyers in all kinds of neighborhood places as well. Plus they attend local quilt shows and pass them around. I guess what Mom is looking for are any new places where more quilters would see the info. The show is somewhere around 20 years old. They try very hard to increase the promotion of the show to maximize attendance.
Thank you for your input.