I think it is both. I live in the Houston broadcasting area. I also have sattilite. Saturday mornings are the only time they offer quilting, sewing, knitting and the like that I know about. (There may be something for Sunday morning, but I am in church so I haven't checked) We don't get the Vieme channel, much less the create one. I did find RFD which I think is for rural. I have found BYU which has some craft shows.
I think many of the people making quilting shows, and craft shows have found that they can go on to the internet and charge us to watch. (I think this started because there was no longer much of a televison market they could plug into. DIY and HGTV both no longer show Jewelry shows, quilting shows, or craft shows. They had some great programs, but went with interior decorating. Maybe it is cheaper, or they could have just had a better demographic)If we want it bad enough we shell out!