What's life if you can't reward yourself? I just bought myself the Viking Ruby because I deserve it. One of my daughter's friends once commented to me in a grocery store when I went to buy proscuitto that it was expensive. I told him he was looking at it all wrong; that when I want to buy something I only asked two questions first can I afford it and the second am I worth it; the answer to the second question is ALWAYS "YES". If we don't think we are worth rewards why would anyone else.