This past year I have seen the quality go down in the fabric at JoAnn's and even had one of the clerks tell me that the new "stuff" coming in is horrible compared to the past. I have found fabric in Wal Mart that is equal to or better than JoAnn's, but like the others have said, you just have to look and feel for yourself. I will say that when I hear quilters talk about fabric quality I wonder about our ancestors who quilted with what ever they could find and some of those quilts are still here today! ?????? Who knows what's best?