The price to me is a normal price. I have been quilting several years and have my quilts done by a long arm quilter. Not everyone has the skills and artistic talent to quilt. If I am making a smaller quilt like lap size, then I will do some stitch in the ditch (which is about the easiest form of quilting). Binding is a relaxing part of the quilt plus it means the quilt is almost done. Good luck with what works for you.