This is a good question, and the definition is difficult to pin down.
There is brand new -- to me that would be fresh off the bolt
There is new old stock -- never used, but manufactured years ago.
On Ebay the description should include "pre-laundered" or "pre-washed" if that is the case. Also, the picture should be accurate, and what you get should look like it.
I consider a loose definition of new to include any fabric that has not yet been used for its intended purpose (sewn), but is in new condition - not dirty, faded, stained, have tears or holes. It could be washed, but should be described as such.
I will interested in hearing what others think about this!
Dayle
P.S. You can leave positive feedback on Ebay, but mention the fact that the pictures did not match what you received.