My neighbor across the street loves my sewing/quilting. She brought a (her words) "Well to do" friend who was redecorating her bedroom over to see my work. My neighbor knew the friend wanted an oversized queen size quilt and matching shams/pillow cases all out of white/cream. My neighbor knew I could produce. So they came over on a Sunday afternoon. I showed her my book of finished items. I showed her a quilt that was in the middle of being worked on etc. She asked me how much for one just like it (not complicated and sized about 110x120) and I quoted her off the top of my head mind you $800 out the door. She GASPED - but I can buy one at Marshall's for $45! I kept my temper and was very polite as I ushered them out the door. That was almost 10 months ago. My neighbor still apologizes. It was quite eye-opening to me.