I've had this problem, too. I think the shops are getting a little more careful on not making the bunny too hard to find (I seem to have found them quicker in the last couple of months.) When I can't find one, I leave the site until I find all the others and then I go back. I think some shops "forget" to put the bunny on their website until they start getting complaints. But I've decided that from now on when I find one like you described, I'm going to e-mail the shop and tell them if they make finding the bunny that difficult it just tells me they don't want customers either. That'll get their attention!