I like the quilting fabrics I get at Hobby Lobby, and generally speaking, I think they are of better quality than JoAnn's. They are always marked 30% off, but they will allow you to use your 40% off coupon on them, even though they are on sale. I don't think JoAnn's or Hancocks will let you use a coupon on a sale item. I shop Hobby Lobby for things other than fabric, and am more than satisfied with the quality and price.