Well...I can answer this one as I just this morning bought backing fabric for 2 quilts that I am taking to the long-arm quilt lady on Monday. I bought at my LQS and paid $13.99 ayard for 108" fabric. I was very disappointed in the selection available, also. I guess I just nearly choked on that price for such ugly fabric...and, yes, it was ugly! However, I imagine it will look fine once it is on the back of my quilts. :) If I had planned ahead, I could have purchased it when it was on sale a little while back. Unfortunately, as usual, I am running behind. In the future I will probably look around a little bit...but these are the first quilts I have finished and this is a brand-new experience for me.