I just have to comment, there are non-quilters (and non-sewers) that absolutely get it and I love it. I started quilting about 4 years ago now. My sister lives across the country from me and I've probably seen her twice in that time. She LOVES visiting quilt shops and fondling fabric. Seriously, she's not a sewer, quilter, crafter...but she loves fabric. She's actually been collecting fabric for a while and she's given me so much. She's up here visiting right now and stopped at a shop in Foam Lake, Saskatchewan on her drive up here and picked up a $140 fat quarter bundle of Japanese fabrics, fresh from the last market. She walked in the door at 1 a.m., after driving for 3 days, and promptly handed me the bag and said you have to look at this! We were up to 2 a.m. fondling and dreaming of what I could do with it.
So trust me, there are those out there that totally get it!