For someone really special I prefer not to consider it a label but a part of the backing. I'll include a saying/poem/ or other pertinent wording.
Then I do the name of the quilt, who it is for, my name and city, and then the date.
Having said the above I will now admit that due to some medication I am on for a little while more I cannot process making the labels the way I want. So I am giving 2 quilts with pigma pen writing on them and keeping it simple.
We do what we can. And I'm glad for all that I can do!
ali