I find sales online for the dies. In Google search for Go dies sale. Shoppers Rule has great sales on the dies about every three months and Bayside quilting is a good place for sales. If you join Accucutquilters group on Yahoo, the best prices for dies are always posted. Many times Amazon has the dies really cheap and other times at regular price. I have about all of the Go dies. I save enough buying on sale that I pay full price for the dies to try. They are always discontinued first. I seldom use my rotary cutter. I use the Go for all my cutting so the dies are worth every cent to me.