I think it's a neat idea. I don't care for their print choices but that's just me. On their website there are a few more but they are all very traditional. It is wasteful for some stuff but I think it's a nice take on striped or border print fabrics with so many different colors one one fabric. It would be great for borders and whatnot. I hope they thought ahead and the stripes on the selvege sides are 1/4" wider so you can sew them together to form one long striped fabric. That would be cool but I doubt they did that.