I have a variation of the 'free shipping' offer that bugs me.
Lots of suppliers in the UK offer free shipping to UK addresses only.
Why can't they be prepared to deduct the cost of that 'free shipping' from my shipping costs to Ireland???
i.e. cost of book, £20 - free shipping in the UK (worth £2.50)
cost of book to me £20 - no free shipping, so I pay £4.00. Why can't they deduct the value of the free shipping and only charge me £1.50???