I noticed on Amazon reviews that the St. Ives product was sold to Unilever, who changed the ingredients somewhat (eliminated three of the natural ingredients and shuffled the others around) and conducts animal testing.
Do any of the others contain fragrance? I'd love to find a good, low-cost moisturizer that is fragrance-free. One of my biggest problems with trying moisturizers is that I cannot stand the fragrances used in most of them -- especially on my face, where I cannot get away from it!