I like the idea of working on Valentine blocks during the month of February. It would feel holiday-ish while sewing without the pressure of needing it finished "on time." Anyway, I doubt I could get a quilt started in January quilted by February 14th anyway. I've never made a quilt from start to finish in less than 2 months. This way people can have plenty of time to arrange the blocks in a pleasing pattern and do the finishing work before using it next year (or anytime of year).