I too have EQ7. I'm able to do all the basic things like the layout, figuring out borders, picking blocks and colors. I've gotten to the point where I want to do more custom stuff and I just can't figure it out. For example, we're doing PP feathered stars in my quilt club. Some of the ladies were able to get the designs into EQ7. I even asked one of them if she would give me private lessons. She suggested I go through all the tutorials (before I pay her...I haven't actually done any of the tutorials so far). And she kept saying you can do more in "Layer 3" which I never use. She also said getting those PP stars into the program was somewhat challenging.
There is an EQ club at the LQS and I went a couple times. The instructor went through the lessons so fast I couldn't keep up. People were at different levels of comprehension.
But...the best thing about EQ7 in my opinion is auditioning colors. Before EQ7 I would actually cut out pieces; no it doesn't work; cut more pieces; still doesn't work; etc. At least with the software it's easy to see how different things look before actually wasting your fabric. And it's a lot of fun to play with and create virtual quilts.