I really think you are excited for nothing. I have been buying dies for a few years now and I check them out between the various site and when all was said and one, Accuquilt usually had the best price once you add on the taxes and shipping charges. The local Joann's (we have 3 in San Diego) usually carry only basic dies, and they do not allow the coupons to apply to Accuquilt items. When they put them on sale, it is usually in line with Accuquilt. I get emails constantly from Accuquilt for deals - free shipping, so much off, also you get points that apply to future orders.
We want the best price for what we buy - I really don't think that is changing. It is may just even the playing field for the smaller vendors. There is nothing in the notice that states Accuquilt has increased their costs. They will continue to have sales.