I had coffee at a friend's house and it was delicious. I asked her what flavor it was and she said she had bought it at some fancy store but it was a mixture of many with cinnamon added. I was tired of the flavor of our Folgers so I added some cinnamon to the pot of coffee, not the coffee grounds. Made my coffee so much better. The only thing is that cinnamon makes stains, so I use a little bleach once in a while to clean the cups.