To me I look at quality and design. I have bought some fab at Walmart, LQS, and on line. If it's not what I want, then I don't buy. But sometimes, you just can't pass up $3/yd for fabric that is not thin, which I've purchased at Walmart. I didn't need it, but for that price and quality I had to get it. No matter what your passion is, if you're passionate about what you use you will get the materials from where ever if it meets your standards.