Best Press
IS starch. If you look up the MSDS sheet on it, it states clearly that its chemical properties are in the "starch family". I believe it has surfactants in it to help it soak into the fabric faster, and of course perfumes and dyes.
This might be a better recipe for you to follow, just scroll down to Tip #1. You can always add a drop or two of essential oil for scent.
http://www.marklipinski.com/Tulip%20Tips/TTcontent.html
And, if you read Tip #3, you will notice a distinct similarity between that recipe and the recipe you originally asked about.