I bought a Janome a long time ago because that's what was sold in my area at the time (I didn't have internet then). When I was ready to upgrade, I was happy with my Janome so that was my starting point. I did way too much research and settled on the 6600, partly because of the reviews, partly because of the features, and partly because the 7700 was coming out and i thought maybe that meant I could get a better deal on the 6600.