I think kits should always contain a pattern. However if the customer is purchasing multiple kits or already has the pattern, then the store should offer a discount on the kit or an alternate pattern. If it is a collection of fabric for a particular quilt, then it should be labelled clearly that the pattern is NOT INCLUDED and called a collection.
As customers we need to beware of what we are buying and for any businesses, please listen to your customers.
I am pleased that the LQS resolved the problem AND gave you service at an expense to them. If I lived closer, I would be shopping there because of your positive experience.