We could not wear "pants" to school until 1970. And even then we weren't allowed to wear jeans until 1972. My first pair of Levi's I bought at a fancy store called Fredericks & Nelson were what we called at the time - button up the front, now they call them 501's. They cost $5.00 and my mom thought that was terrible for jeans. I don't think my older sisters ever wore Levi's since they were out of school before it became fashionable to wear them.