I agree that you should incorporate 'quilt' into the company name in some fashion. Hubs and I debated hundreds of names over almost a 1 yr period before finally settling on a business name. Also...you might want to look into forming an LLC (limited liability company) vs the DBA. When I was researching DBA; LLC; S-Corp...LLC was the best option for small business from a tax perspective as well as low cost for paperwork. Cost us a bit over $500 for the lawyer to do all the paperwork including tax ID number, etc. Different tax structures from personal. Also, with any of the above configurations, the banks will likely put you into a 'business' account with higher fees/balance requirements. Check various local banks for the right deal. Was an enlightening process for me.