When I make tablerunners I use thermolan...it's thinner than batting...so it's not spongy....I too have seen runners, placemats at craft shows that are just really those 10 minute things....and I really don't see many flocking to buy either.....remember,these do have to be washed and then ironed, although maybe seldom, but I really think most women don't want to be bothered...or don't iron anything either....I see many at the local goodwill store that have been washed and then donated!---- and I must say, I have rescued a few!