I'll jump in here and say that though I like to send lots of gifts, I do try to stick to the $20. I pick up things on sale throughout the year just for swaps. And if I have something in my stash that I'm not using but think my Santee will enjoy, I'll add that to the box. I know many here hit the dollar stores for fun little extras. And of course, many will include a homemade treasure which you can't put a price tag on. It all adds up to a nice full box.