I went to an Amish quilt auction for several years when I lived in Maryland. The ones that sold for the most were patterns lay people knew--like log cabin. The beautiful whole cloth white quilts (and all quilts in this auction were hand quilted) did not go for as much as a pieced one.
Baby quilts also did quite well. I am thinking the audience could easily see gifting one of those to a baby.
The highest one the last year was the Moon Glow one by Jenny Byer. I am quite sure it was a kit.