We have had Amazon Prime for years and it pays for itself around Christmas. This year is the first year I did the black Friday weekend and I bought Lego so inexpensively that the parents were upset because they thought I had spent a fortune on the kids. DH loves the music and the movies. I have a Kindle and love to read -- I have many many free books that I have picked up. They also send me daily deals on Kindle books and I have picked up some great bargains on otherwise expensive Kindle books (my definition of expensive Kindle books is anything over $2.99, but some of my bargains have a regular price of over $10).