If it's large floral or Thimbleberries fabric I can hear it calling me. I took my DGD to the fabric store with me. Next thing I knew I was hearing "Grandma, grandma, come here." She was standing by a beautiful bolt of red floral fabric. She said "Grandma this fabric says it wants to come home with you." See, even she can hear it. Of course I took it home. While we were there some called to her too. It went home with us too.