Yes, it is too bad that car sales 'tactics' have invaded the sewing machine world. A friend recently purchases a high end machine with embroidery module. The price was quoted with a $5,000 trade-in deal. She had a machine (also fairly high end, but one she used for piecing and free motion work) that she didn't want to trade in. The sales person knew she had this good machine. So, she offered a very old decrepit machine that she had 'inherited'. The sales lady said that the 'trade-in' discount was just 'a come on gimmick' and gave her the discount on the machine anyway-just for the asking! I think this is sad. So, I guess the lesson is to ask for what you want or state firmly what you are willing to do.