Utilize talent within the guild. For example do you have any members who are longarmers that can give a talk, or someone who is a real pro at needle turn applique or EQ or something like that. Is there a certified quilt appraiser or judge in your group that can give a talk? Do you have any members that can do a "trunk show"? Survey the guild to find out what they are interested in. The guild I used to belong to was very large and we only brought in a "big name" a few times a year and those were always in conjunction with a workshop that members paid an additional fee to attend so I don't know if that helped to subsidize the cost of the trunk show or talk (I strongly suspect it did). Additionally not every meeting needs to have a speaker. Sometimes we just discussed the usual guild business, like an upcoming show or bus trip, the minutes, the treasurers report then show and tell.