Yes, if you continue to click on the products/patterns, it is a a panel. It is just released/on pre-order so is probably not easy to find in the shops yet.
There is a sources button up top on the page you linked to find closer references. What I got when I searched for Northcott 22654-99 Panel on a fresh search page was a link to Dinkydoo.com, but there isn't a good webpage for me to copy.